Source Notes: This video was sourced from YouTube and uploaded by the moviemagicguy1 employing xtranormal and thumbnail from ithacaevents.com

Sensational Events through Powerful Experiences.

FACTOR168 Creative Event Company delivers creative, strategic, and tactical event management and event production services across Australia and throughout Asia.

This has varied hugely from a series of sandpits for an interactive teambuilding dinosaur dig for a mining firm, to an onstage giant sand timer to help keep presenters on-time, to constructing a massive indoor beach populated with world class beach volleyball-ists and celebrities for the XBOX launch of “Dead or Alive Xtreme Beach Volleyball”.

Lost Dinos, huge props that amuse us, and fabulously fit people jumping up and down in their swimmers. Sure. Someone’s gotta do it.

In recent times – we’ve witnessed a huge growth in the popularity of sand artists. This is especially the case with our clients within the Asian region. We’ve engaged a number of artists from China and Korea with good results and we thought we’d share this experience with you our dear most valued ‘Muse’ reader.

The following is a TV interview of a fellow by the name of Chuang Ming-ta who claims to be the first ethinic Chinese sand animator. Not sure about the claim, possible… there just seems to be a lot of people making similar claims, but in any case his work is excellent as illustrated by the clip below and the work he has done for the Taipei Zoo.

The thing we really like about sand artistry is that despite the production restrictions associated with it (low to nil lighting, the need for overhead cameras, big display screens etc) this somewhat passive performance technique can be, in the right event setting, sensational in overcoming cultural and language differences, that’s to say it has universal appeal, and never seems to fail in captivating an audiences attention.

It can also be applied effectively within other mediums.

We like what the cable channel Animal Planet has done with the highly regarded Hungarian artist Ferenc Cako in producing some really cool station identification spots. The clip below opens with the sped up version that went to air but is quickly followed by a slo-mo version which is just as cool. We really like the idea of this – a great look for corporate event session breaks or even presenter intros. Very cool. That goes into our battered moleskin book of event ideas!

This final clip of three is titled “Emotions” by the sand artist Illana Yahav who seems to have carved out a pretty good living producing sand artist performances for the events industry. When you view this clip you’ll understand why. Amazing. An artist we’d love to book when the all the stars align with the right program, right client, right design.

So we hope you enjoyed playing the in the digital sandpit with us and we wish you well in your current and future live event endeavors. Feel free to leave a comment, suggestions on other artists you’d recommend, click on the community page button with the purple people eaters at the top of the page and like us on Facebook or follow us randomly tweeting on twitter or if you have a specific commercial project brewing away and you’d like some really good live communication experts on the job – drop us an email via the contacts page. Hooroo! Happy eventing!

Source Notes: All videos are not surprisingly from Youtube.
Sadly we were unable to source the Chinese artist, Chuang Ming-ta. If you can help with this we’d be grateful.
However you can continue to enjoy the works of Ferenc Cako here along with the work of Illana Yahav over here.

Sensational Events through Powerful Experiences.

FACTOR168 Creative Event Company delivers creative, strategic, and tactical event management and event production services across Australia and throughout Asia.

Cue applause.

We have nothing more to say about this clip other than it seriously rocks in an amusing comic-geek kinda way.

Sometime ago The Walt Disney Company acquired Marvel and almost all of their super heros (except for like the cool ones like Spiderman, Superman, and Batman).

With that in mind we thought we’d belatedly celebrate this union with this clip that for some odd reason always seems to draw laughter from the more disturbed members of our team. And laughter is good right?

Source Notes:

A news article talking about Disney acquires Marvel

The clip was from Marvel.com

FACTOR168 Creative Event Company

Creative. Strategic. Tactical.

Sensational Events through Powerful Experiences.

I understand there is some Gridiron football involved and apparently today the New Orlean’s Saints had a famous win… but for the rest of the western world, the superbowl is all about the sideshow event – commercials.

This year was not any different and the Forbes website have been kind enough to provide a digital selection of some of these television advertising commercials for you to review, consider, muse upon and hopefully enjoy. Oh, and buy their stuff!

Which ad worked best for you?

And importantly which ad worked best for the company commissioning it.

We think the E*Trade one wins hands down. The ‘wolfie’ online brought a smile to our face and the line about his airplane travelling pal dancing style being described as… ‘haunting’ made us laugh out loud. Instant classics.

The Doritos ad with the nimble dog venting vengence ran a relatively close second. Hmmm… man… there’s so many people I’d love to collar and bark at… jus’ sharin’.

The not-so-great ads? There were a number.

Keep an eye out for the Dr Pepper Cherry flavoured soft drink (‘soda’ in American-speak). It wasn’t the worst but it was far from good. Even with Gene Simmons from Kiss in it… or because of it – it was just plain lame. Pity.

Anyhoo, feel free to check out the superbowl 2010 ad’s below and see what you think.

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FACTOR168 | Creative Event Management Company

I can’t explain it but I just can’t stop at one and the more I peel the more I need to peel….

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