Recently we touched on the application of themes as an effective means of granting an event an instant identity. Themes carry with them a host of rich preconceptions and associations that can assist you in developing your event look, your styling approach and your programming. Slogans and sayings also work well in this regard. [...]

Many years ago the Academy Awards organization was extremely aggressive with the events industry in protecting it’s image and specifically that of the Oscar figurine.

Yeah I am a fan of the Moleskine, without question or hesitation. I’ve fully romanticized the  writing process. And I know I have because what really rings my proverbial bell is the prospect of my Moleskines as functional art.

I suspect the popularity of the yellow legal pad and the Moleskine is the seemingly romantic connotations they associate with the act of scribing, scribbling,  writing, and creating. True but I do draw the line at quills.