Recently we touched on the application of themes as an effective means of granting an event an instant identity. Themes carry with them a host of rich preconceptions and associations that can assist you in developing your event look, your styling approach and your programming. Slogans and sayings also work well in this regard.

There’s somethign about the word ‘Albertan’ that just cracks me up. It’s just such a strange sounding name that makes me think of 1950′s SCi-Fi writers, Monaco Royalty, and icecream biscuit sandwiches. Chomp!

Barack Obama is now the 44th President of the United States and it is kinda nice to see he has a good grounded appreciation of those that helped put him there.

Business mediocrity is like my grandma’s couch. Functional but dated and a little… well worn.

Sure, it’s comfortable, safe and I guess perfectly acceptable but eventually the aged but much loved couch starts to lose its sense of value.