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Rubber Ducky, you’re the one,
You make bathtime lots of fun,
Rubber Ducky, I’m awfully fond of you;
(Woo woo be doo)
Seriously who doesn’t like Rubber Ducks.
In fact according to some – Rubber Ducks and Fundraising Events are a perfect match!

Okay. Sure. It’s a little dated now but it still resonates and that’s a sign of an effective marketing campaign. This 200 second ad, commissioned by Samsung to promote their LED product sees woolly creatures ‘manicured’ into position to create a living billboard. All good fun.

Recently we touched on the application of themes as an effective means of granting an event an instant identity. Themes carry with them a host of rich preconceptions and associations that can assist you in developing your event look, your styling approach and your programming. Slogans and sayings also work well in this regard. [...]

There’s somethign about the word ‘Albertan’ that just cracks me up. It’s just such a strange sounding name that makes me think of 1950’s SCi-Fi writers, Monaco Royalty, and icecream biscuit sandwiches. Chomp!

Barack Obama is now the 44th President of the United States and it is kinda nice to see he has a good grounded appreciation of those that helped put him there.